کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
475425 699305 2008 19 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Dynamic pricing, promotion and replenishment policies for a deteriorating item under permissible delay in payments
موضوعات مرتبط
مهندسی و علوم پایه مهندسی کامپیوتر علوم کامپیوتر (عمومی)
پیش نمایش صفحه اول مقاله
Dynamic pricing, promotion and replenishment policies for a deteriorating item under permissible delay in payments
چکیده انگلیسی

We study the problem of dynamic pricing, promotion and replenishment for a deteriorating item subject to the supplier's trade credit and retailer's promotional effort. In this paper we adopt a price- and time-dependent demand function to model the finite time horizon inventory for deteriorating items. The objective of this paper is to determine the optimal retail price, the promotional effort and the replenishment quantity so that the net profit is maximized. We discuss the properties and develop an algorithm for solving the problem described. The numerical analyses show that an appropriate promotion policy can benefit the retailer and that the promotion policy is important, especially for deteriorating items. Furthermore dynamic decision-making is shown to be superior to fixed decision-making in terms of profit maximization. Some special cases, such as with no credit period and for non-deteriorating items, are discussed as is the influence of the time-varying demand, the rate of deterioration and the credit period on the retailer behavior.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Computers & Operations Research - Volume 35, Issue 11, November 2008, Pages 3562–3580
نویسندگان
, ,