Evaluating the performance of Swedish savings banks according to service efficiency

This article develops principles for an evaluation of the efficiency of a savings bank. It starts out from the observation that such a bank is less profit oriented than a commercial bank. The customer is a vital stakeholder to the savings bank implying a greater emphasis on customer service provision. We are using data envelopment analysis (DEA) as a method to consider the service orientation of savings banks. We thereby demonstrate how an evaluation of the performance of savings banks according to “service efficiency” differs from an evaluation based on the traditional “profit” or shareholder concept. We determine the number of Swedish savings banks being “service efficient” as well as the average degree of service efficiency in this industry.