کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
482833 1446233 2006 18 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Integration of pricing and capacity allocation for perishable products
موضوعات مرتبط
مهندسی و علوم پایه مهندسی کامپیوتر علوم کامپیوتر (عمومی)
پیش نمایش صفحه اول مقاله
Integration of pricing and capacity allocation for perishable products
چکیده انگلیسی

For years pricing and capacity allocation decisions in most revenue management models have been carried out independently. This article presents a comprehensive model to integrate these two decisions for perishable products. We assume that the supplier sells the same products to different micro-markets at distinct prices. Throughout the sales season, the supplier faces decisions as to which micro-markets or customer classes should be served and at what prices. We show that (i) at any time, a customer class is active (being served) if and only if the price offered is over a threshold level, but the optimal price may not be the highest one of the supplier’s choice; (ii) when the price decision is made in conjunction with inventory, it is similar to the procedure shown in pure pricing models, i.e., the optimal price comes from a subset of prices that forms a maximum increasing concave envelope; (iii) because of dynamic changes in the optimal prices, the nested-price structure does not necessarily hold in general and needs to be redefined; and (iv) the optimal pricing and capacity control policy is based on a sequence of threshold points that incorporate inventory, price and demand intensity. Numerical examples are provided.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: European Journal of Operational Research - Volume 168, Issue 1, 1 January 2006, Pages 17–34
نویسندگان
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