کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
4972628 1365427 2016 47 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
SocoTraveler: Travel-package recommendations leveraging social influence of different relationship types
موضوعات مرتبط
مهندسی و علوم پایه مهندسی کامپیوتر سیستم های اطلاعاتی
پیش نمایش صفحه اول مقاله
SocoTraveler: Travel-package recommendations leveraging social influence of different relationship types
چکیده انگلیسی
The immense amount of data generated and collected on e-commerce platforms provides opportunities and challenges for big data analytics to create business value. E-tourism platforms collect not only users' travel information but also users' social connection information and need effective personalized recommendation systems for target marketing. In this paper, we aim to study how different types of social relationships such as colleague, schoolmate, and relative between co-travelers influence a user's travel behavior and how to use this influence to enhance recommendation quality. To this end, we develop a probabilistic topic model leveraging individual travel history and social influence of co-travelers to capture personal interests and propose a recommendation method to utilize the proposed model. Experiments on a real travel dataset show that the proposed approach significantly outperforms benchmarks. The result highlights useful findings for travel agencies.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Information & Management - Volume 53, Issue 8, December 2016, Pages 934-950
نویسندگان
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