کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
5075660 1477171 2017 10 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Do vertically and horizontally integrated firms survive longer? The case of cable networks in Korea
ترجمه فارسی عنوان
آیا شرکت های یکپارچه عمودی و افقی بقای طولانی تری دارند؟ مورد شبکه های کابلی در کره
کلمات کلیدی
تجزیه و تحلیل بقا؛ شبکه کابل؛ اثر نمونه کارها؛ اقتصاد مقیاس؛ اقتصاد محدوده؛ ادغام عمودی
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری مدیریت فناوری و نوآوری
چکیده انگلیسی


- This study examined the determinants of the survival of Korean cable networks.
- This study used survival estimations to analyze the cable networks' duration.
- This study found that a cable network survives longer if it is integrated with networks.
- This study found that vertical integration has no significant effect on network duration.
- The results suggest that joint program production may achieve substantial synergies.

This study examines the determinants of the survival of Korean cable networks, focusing on their vertical and horizontal integration. We use survival estimations to analyze the cable networks' duration. We find that a cable network survives longer if it is integrated with more same- and distinct-genre networks, has more viewers, and is carried by more distribution platforms. We also find that vertical integration has no significant effect on network duration when we control for horizontal integration. Although our study abstracts from estimating the cost or production function, the results suggest that joint program production may achieve substantial synergies such as portfolio effects and economies of scale and scope.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Information Economics and Policy - Volume 39, June 2017, Pages 84-93
نویسندگان
, , ,