The rise and fall of third-party high-speed access

While Internet usage blossomed during the entire 1995-2001 time period, there was a large change in the nature of the high-speed Internet access business. Initially, connection, routing and content were three separate parts of high-speed Internet service. Cable companies initially teamed with affiliated third-party providers to create their high-speed access combination of connection and routing whereas telephone companies resisted working with third-party providers for their high-speed access product. In the end, both cable and telephone providers moved toward a more integrated approach to the provision of high-speed access. However, content has remained, for the most part, separate from connection and routing. This paper finds that changes in the cost of caching, bandwidth and more standardized technical knowledge led cable companies toward the integrated approach favored by telephone companies, and changes in regulation facilitated integrated provision by telephone companies. At the same time, integration of access with content did not provide similar efficiencies and, for the most part, content remains provided for by independent companies.