کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
5079593 | 1477541 | 2015 | 14 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
Robust order promising with anticipated customer response
ترجمه فارسی عنوان
سفارش پایدار با پیش بینی پاسخ مشتری امیدوار کننده است
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کلمات کلیدی
قادر به وعده، ساخت به منظور، سفارش مراسم تحویل، نیرومندی،
موضوعات مرتبط
مهندسی و علوم پایه
سایر رشته های مهندسی
مهندسی صنعتی و تولید
چکیده انگلیسی
One important way to differentiate from competitors is to promise reliable delivery dates. Therefore, order promising not only aims at maximizing short-term profits, but also at achieving an acceptable degree of robustness. In capable-to-promise (CTP) approaches proposed for answering to customer order inquiries the order- and resource-related uncertainty is taken into account by several preventive measures. Up until now, the effectiveness of these measures has been proven in isolated analyses. Although they are directed to different uncertainty types it cannot be concluded that the observed impacts unfold independently. In this paper a CTP approach is presented and analyzed for the case of order- and resource-related uncertainty. Robustness is achieved by the preventive adaptation measures of capacity nesting, providing safety capacity and proposal of alternative delivery dates. Planning occurs at two stages: (1) order acceptance according to the order specifications requested by the customer or provisionally order rejection, and (2) proposal of alternative delivery dates for provisionally rejected orders. As a major extension to the current literature customers׳ response on alternative delivery dates is anticipated and considered at this stage. In contrast to currently existing approaches the suitability of this new approach, the impacts of preventive measures on profit and robustness and the interactions between the measures are systematically evaluated in a numerical analysis.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: International Journal of Production Economics - Volume 170, Part B, December 2015, Pages 529-542
Journal: International Journal of Production Economics - Volume 170, Part B, December 2015, Pages 529-542
نویسندگان
Ralf Gössinger, Sonja Kalkowski,