کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
5082112 | 1477634 | 2008 | 14 صفحه PDF | دانلود رایگان |

There has been an exponential growth in the number of strategic alliances formed in the last decade between manufacturers and their suppliers. Yet 60-70% of these alliances fail in their first year. One of the reasons for such failure is the incompatibility of members of the alliance. Hence, there is a need for a tool to help decision makers to rate the compatibility of potential partners in a strategic alliance. This paper fulfills this requirement by presenting an integrated method for rating the compatibility of potential members of a strategic alliance. The method utilizes a model based on fuzzy logic/goal programming to analyze the vague, imprecise, and usually subjective information regarding the compatibility of potential suppliers that is available during the early formation of a strategic partnership. A sample case study is presented to demonstrate the application of the framework.
Journal: International Journal of Production Economics - Volume 113, Issue 2, June 2008, Pages 862-875