کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
5108172 1482475 2017 10 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Knowledge transfer and isomorphism in franchise networks
ترجمه فارسی عنوان
انتقال دانش و ایزومورفیسم در شبکه های حق رای دادن
کلمات کلیدی
انتقال دانش، ایزومورفیسم، حق امتیاز، سازماندهی نشده، مطابقت،
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری استراتژی و مدیریت استراتژیک
چکیده انگلیسی
This study draws on institutional and organisational learning theories to evaluate how knowledge transfer (KT) practices contribute to the development of isomorphism in franchise networks. It also analyses how the characteristics of franchise partners influence this process. Research conducted across a sample of hospitality and retail franchisees in Turkey reveals how the transfer of explicit knowledge aids in the realisation of coercive isomorphism and the transfer of tacit knowledge supports mimetic isomorphism. Additionally, the study identifies the factors that influence the extent to which these types of isomorphism are achieved. In doing so, it identifies the importance of franchisor institutionalisation, or the degree to which a strong and supportive infrastructure is developed, to isomorphism within franchise networks. Institutionalisation impacts on the antecedents to KT. Differences between the KT practices of hospitality and retail franchise networks are also identified.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: International Journal of Hospitality Management - Volume 62, April 2017, Pages 33-42
نویسندگان
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