Knowledge behaviour and social adoption of innovation

A key element in the adoption of innovation is addressing the knowledge gap caused by its introduction in practice. This study examines the context in which information is searched, found and retrieved, reviewing previous related research work, especially in the area of cognitive information retrieval. As result of an extensive review of research literature on the adoption of online learning design systems in education and on information behaviour, the study proposes a social adoption of innovation model, which includes information systems and social networks, and features innovators and adopters of innovation that influence each other and participate simultaneously in the process of knowledge generation. The study also proposes two symbolic equations for general knowledge behaviour and general information seeking skills that reflect the contribution of multiple sources of information and the type of skills that are needed as part of the overall knowledge behaviour.

► Innovation causes a knowledge gap that is essential to be addressed for its successful adoption.
► Knowledge behaviour is non-linear and involves the use of social structures and information systems.
► The adoption of innovation and the innovation processes are predominantly social.
► Key information seeking skills are a combination of: information systems skills, social skills, and professional skills.