A positive view on road safety: Can 'car karma' contribute to safe driving styles?

Many studies in the field of road safety are occupied with studying road unsafety since it generally concentrates on traffic crashes, crash, risk, and aberrant driving behaviour, especially in relation to young drivers. However, this study shows there is scope for thinking about driving and driver training from a different vantage point, that is in terms of safe or normal driving. The findings are reported from four group interviews with young drivers (18-25 years of age); the young drivers discussed their ideas of safe driving and their reasons for using (or not using) safe driving styles. The data show a type of optimistic thinking among young drivers which they call 'car karma'. This finding offers an opportunity to reconceptualise driving in a way that is focused on normal, safe driving styles, a topic that has received less attention in the past. The paper argues that greater focus on safe driving styles could be more conducive to young drivers actually driving safely than focusing on, for instance, crashes, which on an individual level are relatively rare (Elander et al., 1993, p. 277). Based on empirical research, the first positively stated definition of road safety is proposed based on the notion of 'car karma'.