Lean Startup applied in Healthcare: A viable methodology for continuous improvement in the development of new products and services

The main objective of this research was to present the hypothesis of using Lean Startup in the healthcare segment as a way of improving the process of creation and development of new products and services in the industry. We performed a literature review on Startup, Lean, Lean Healthcare and Lean Startup. The research was characterized as exploratory, bringing a case of using the Lean Startup by the U.S. government.