Effects of corporate social responsibility on employees in the casino industry

The current study examines CSR issues in the casino context from employees' perspectives, especially due to the essential role of employees for business success in service industries. This study first investigates the main effect of employees' perceived CSR on organizational commitment, mediated by job satisfaction. This study further explores this mediated relationship by incorporating employees' perceptions of the casino industry as a moderator, based on social identity theory which appears particularly well-suited to support the proposed moderating effect in the casino context due to the industry's controversial nature. The results support the proposed hypotheses, making theoretical and managerial implications, especially with the finding of employees' perceptions of the casino industry as a new and significant moderator. Such finding also makes a managerial contribution by suggesting the importance of creating and/or improving employees' general perceptions about the casino industry which will eventually help to enhance the employees' commitment to their organization.