کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
882288 911929 2011 11 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
If money doesn't make you happy, then you probably aren't spending it right
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری بازاریابی و مدیریت بازار
پیش نمایش صفحه اول مقاله
If money doesn't make you happy, then you probably aren't spending it right
چکیده انگلیسی

The relationship between money and happiness is surprisingly weak, which may stem in part from the way people spend it. Drawing on empirical research, we propose eight principles designed to help consumers get more happiness for their money. Specifically, we suggest that consumers should (1) buy more experiences and fewer material goods; (2) use their money to benefit others rather than themselves; (3) buy many small pleasures rather than fewer large ones; (4) eschew extended warranties and other forms of overpriced insurance; (5) delay consumption; (6) consider how peripheral features of their purchases may affect their day-to-day lives; (7) beware of comparison shopping; and (8) pay close attention to the happiness of others.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Consumer Psychology - Volume 21, Issue 2, April 2011, Pages 115–125
نویسندگان
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