کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
895775 1472283 2015 14 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Situational liminality: Mis-managed consumer experience in liquid modernity
ترجمه فارسی عنوان
حد آستانه موقعیتی: تجربه سوء مدیریت مصرف کننده در مدرنیته روان
کلمات کلیدی
آدم ربایی؛ ابهام زدایی؛ اقتصاد تجربه؛ تجربه سوء مدیریت؛ مدرنیته روان؛ تجربه بی استفاده؛ حد آستانه موقعیتی؛ پرس و جوی خود بازتابی
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری استراتژی و مدیریت استراتژیک
چکیده انگلیسی


• Experience economy can be studied critically from agency-inducing perspective.
• An experience can be mismanaged through deficient logic of its design, flawed delivery and overkill.
• As a result, the position of ambiguity – situational liminality – can emerge.
• Disambiguation may demand the subject's mental and physical effort.
• It may occasion the attitude of avoidance on the part of experiencing subject.

The purpose of the paper is to explore experience economy events from an abductive interpetivist perspective. The empirical part of the study is based on the self-reflective anthropologic inquiry method. This study sets out to propose that the awkwardness and setback experienced by the client, customer or visitor, may generate his/her agency to establish a more clear-cut construction of the experiential framework. However, if attempted the disambiguation demands significant emotional and, sometimes, physical labour, typically not undertaken willingly, and potentially resulting in the subject's avoidance of exposure to similar experiences in future. Introducing the notion of ‘situational liminality’, the paper re-focuses the critical edge of inquiry away from agency-reducing aspects of experience economy, towards reflecting on their enforced, albeit not deliberate, agency-inducing consequences. By exploring the ‘liquid’ underpinnings of situational liminality, this study contributes to the ongoing discussion on liquid modernity in organizational context.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Scandinavian Journal of Management - Volume 31, Issue 2, June 2015, Pages 178–191
نویسندگان
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