کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
896705 | 914853 | 2013 | 13 صفحه PDF | دانلود رایگان |
It is difficult to assess the value of a patent before it is commercialized in the market. In this study, the author presents a hybrid method of assessing patent value and determining strategy in the early stage of commercialization. The author uses empirical data from Yuan Ze University to test the method. As a result of his analysis, the author categorized patents into four groups according to benefits and risk factors extracted from a factor analysis, and for each group of patents the author offers possible strategies for further commercialization. The method, which uses fuzzy measurement to pinpoint the location of a patent in a matrix with great precision, is more accurate than traditional technology portfolio planning models that rely on Likert scales. The method can highlight change in the meaning and strategic grouping of a patent. Furthermore, it can be used for long-term strategic planning, such as strategic foresight and corporate foresight.
► This study addressed assessing patent value.
► The fuzzy TPP model was applied to determine commercialization strategy.
► The author used empirical data from Yuan Ze University to test the method.
► As a result of his analysis, the author categorized patents into some groups.
► For each group of patents the author offered possible commercialization strategies.
Journal: Technological Forecasting and Social Change - Volume 80, Issue 2, February 2013, Pages 307–319