کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
896961 914870 2010 10 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Organizational ambidexterity: Integrating deliberate and emergent strategy with scenario planning
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری کسب و کار و مدیریت بین المللی
پیش نمایش صفحه اول مقاله
Organizational ambidexterity: Integrating deliberate and emergent strategy with scenario planning
چکیده انگلیسی

In this article we propose scenario planning as a tool for fostering organizational ambidexterity. The concept of organizational ambidexterity continues to gain attention, however, clear methods for developing this organizational ability are generally not offered. We therefore describe organizational ambidexterity and situate it in the general strategy literature. Key characteristics of organizational ambidexterity are provided, and the logical link to scenario planning is made. As the concept of organizational ambidexterity is relatively novel, our proposal highlights the use of scenario planning as a potential tool for developing this organizational “skill”, and clear next steps are described to examine our proposal as well as leverage the concept of organizational ambidexterity beyond that of a simple metaphor.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Technological Forecasting and Social Change - Volume 77, Issue 2, February 2010, Pages 193–202
نویسندگان
, ,