Competitiveness of Romanian Manufacturing Industry

The paper aims at presenting the principals conclusions resulting of the research project having the main objective the elaboration of a national model for the formalization and the evaluation of the competitive advantages of the Romanian manufacturing sectors and enterprises and the application of the model for a strategic positioning of the Romanian companies on the national and European market. The work intends also to identify the directions for an optimal capitalization of the competitive advantages of the Romanian enterprises and the consideration of the most efficient ways for creating new competitive advantages and conquering new markets.The paper uses a number of traditional and advanced indicators of industrial competitiveness to provide insights into the strengths and weaknesses of Romanian manufacturing and draw implications for a national industrial policy