کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
10322476 | 660862 | 2012 | 14 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
A combined fuzzy AHP and fuzzy TOPSIS based strategic analysis of electronic service quality in healthcare industry
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کلمات کلیدی
موضوعات مرتبط
مهندسی و علوم پایه
مهندسی کامپیوتر
هوش مصنوعی
پیش نمایش صفحه اول مقاله

چکیده انگلیسی
⺠The aim of this study is to use a hybrid multi criteria decision making approach that can assist in evaluating a set of hospital web site alternatives. ⺠This study includes a combined fuzzy AHP and fuzzy TOPSIS methods to measure electronic service quality performance. ⺠Tangibles, responsiveness, reliability, information quality, assurance and empathy are determined as the main criteria for evaluating web based healthcare service quality. ⺠The proposed approach is used to evaluate the performance of some leading hospitals' web sites in Turkey. ⺠The electronic service quality instrument developed in this study can be used to monitor and improve the quality of service delivered to customers via internet.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Expert Systems with Applications - Volume 39, Issue 3, 15 February 2012, Pages 2341-2354
Journal: Expert Systems with Applications - Volume 39, Issue 3, 15 February 2012, Pages 2341-2354
نویسندگان
Gülçin Büyüközkan, Gizem Ãifçi,