کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
10340386 | 694981 | 2005 | 12 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
User acceptance of WAP services: test of competing theories
دانلود مقاله + سفارش ترجمه
دانلود مقاله ISI انگلیسی
رایگان برای ایرانیان
کلمات کلیدی
موضوعات مرتبط
مهندسی و علوم پایه
مهندسی کامپیوتر
شبکه های کامپیوتری و ارتباطات
پیش نمایش صفحه اول مقاله

چکیده انگلیسی
Although wireless application protocol (WAP) service acceptance has long attracted considerable interest, the problem of identifying the best theoretical model among the various prevalent models has been relatively neglected. Recently, a few studies have attempted to examine this issue using the decomposed TPB model. It is rare for one model to be superior to all of the other models in all criteria. WAP service acceptance involves competition among three well-established theoretical models, as follows: the Technology Acceptance Model (TAM), the Theory of Planned Behavior (TPB), and the decomposed TPB model. This study compares the effectiveness of these three models in understanding WAP services acceptance. Empirical data were obtained from a field survey in Taiwan. Notable findings were reported for the three competing models, as follows: (1) TPB and decomposed TPB are superior to TAM in terms of their ability to explain user acceptance of WAP services and (2) while the decomposed TPB model provided more easily understood and managerially relevant factors, the TPB model was more parsimonious and had very similar explanatory power to the decomposed TPB model. Finally, the implications of this study are discussed.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Computer Standards & Interfaces - Volume 27, Issue 4, April 2005, Pages 359-370
Journal: Computer Standards & Interfaces - Volume 27, Issue 4, April 2005, Pages 359-370
نویسندگان
Shin-Yuan Hung, Chia-Ming Chang,