We've got them on the list: contacting, canvassing and voting in a British general election campaign

► The first detailed analysis of canvassing by political parties over the six months preceding a British general election, using a large panel survey. ► It finds pre-campaign parties concentrated on canvassing middle-class neighbourhoods in marginal seats. ► During the campaign, parties concentrated on those who had previously intended voting for them. ► The more that people were contacted by a party during the campaign, the more likely they were to vote for it.