RFM-based eco-efficiency analysis using Takagi–Sugeno fuzzy and AHP approach

Eco-design is crucial to take environmental aspects into account in the phases of design. Few literature review that green product must meet market value. The development of models to predict market value is thus very useful because it can provide early eco-efficiency to the eco-design. For the eco-design engineer, when he tries to solve a customer feedback problem, he usually faces the eco-efficiency. There are, however, often other types of fuzziness uncertainty present, which are related to the quantity of eco-design conditions. In this paper, it is derived that analysis of eco-efficiency can be identified by using the RFM value for quantifying eco-design with Takagi–Sugeno fuzzy system on customer feedback problem. It clusters eco-efficiency into segments according to green product usages value expressed in terms of weighted RFM. This experiment examined the weighted RFM effect of overall average normalized, AHP and non-weighted for F1 metric. The experimental results show that the proposed methodology indeed can yield identification of higher quality.