B2B evaluation framework on e financial guarantee service

Because small and medium sized businesses form the basis of the national economy, creating conditions under which they can maintain stable growth in a more competitive environment is a principal challenge for continuous economic growth. Due to a lack of managerial resources in practice, however, they experience difficulties in raising funds and accessing the financial market. On the other hand, B2B electronic commerce is growing at a rapid pace as an electronic trading agent and B2B electronic payment is expanding in terms of a company’s cost reduction and outsourcing. As B2B electronic payment products are expanded due to the introduction of the B2B electronic commerce guarantee, the trading amounts are noticeably increasing. However, even though the B2B electronic commerce guarantee service provides many benefits and good effects, it accounts for only a small part of total electronic commerce. Furthermore, many companies lack awareness of the value of the B2B electronic commerce guarantee service, and they do not use it actively or regard it as a means of payment. This study analyzes the economic effects on the electronic guarantee gateway introduced as a solution to procure funds and approach the financial market for small and medium businesses. It divides the stakeholders of the electronic guarantee gateway into credit guarantee organizations, banks, e-marketplaces, selling companies, and small and medium sized purchasing companies, and its economic effect is analyzed based on their objective data.