Patterns of sweet liking in sucrose solutions and beverages

• We examined hedonic responses on five sucrose levels of sucrose solution and beverage.
• Three clusters were revealed according to optimal sweetness and rate of rise of liking.
• Sweet liking seemed to be connected to stimuli context.
• Eating behavior was related to sweet liking pattern.

While preferred levels of sweetness are known to differ across individuals, investigations of hedonic responses to sweetness across multiple concentrations in both model system and beverage are limited. The objective of this study was to classify people according to their preferred sweetness in sucrose solutions and beverages. The stimuli were water and flavored beverages, each containing five levels of sucrose. A total of 200 female subjects rated liking and intensity of sweetness for sucrose solutions, and they conducted paired preference tests using the Monell forced-choice, paired-comparison, tracking procedure. These tests were replicated for the beverage. These evaluations were conducted on two separate occasions, once while the subjects were hungry and once relatively sated. Hierarchical cluster analysis revealed three distinct clusters based on the hedonic ratings. Cluster 1 showed positive hedonic ratings with increased sucrose concentration in both systems. Cluster 2 showed positive ratings to sucrose increases in the beverage, but not in the sucrose solution. Cluster 3 showed an inverted-U shaped pattern. These patterns were confirmed by the result of the Monell test. Similar trends were observed when the subjects were asked to rate liking of chocolates and in ratings of preferences for commonly consumed sweet and savory food items.