کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
477771 | 1446190 | 2007 | 13 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
Delineating store trade areas through morphological analysis
دانلود مقاله + سفارش ترجمه
دانلود مقاله ISI انگلیسی
رایگان برای ایرانیان
کلمات کلیدی
موضوعات مرتبط
مهندسی و علوم پایه
مهندسی کامپیوتر
علوم کامپیوتر (عمومی)
پیش نمایش صفحه اول مقاله
![عکس صفحه اول مقاله: Delineating store trade areas through morphological analysis Delineating store trade areas through morphological analysis](/preview/png/477771.png)
چکیده انگلیسی
The precise knowledge of trade area limits is of importance for companies that want to accurately fit their marketing strategy to local features. Many methods have been already proposed in the literature but either they are too simple or often are at the same time approximate and expensive in computer times. This paper develops the framework of a new method based on mathematical morphology, a science usually used in image processing but not yet applied on data resulting from management sources. This method applied to the delineation of a trade area breaks up the acquisition of the data, filtering, segmentation and regularization of the area boundaries.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: European Journal of Operational Research - Volume 182, Issue 2, 16 October 2007, Pages 886–898
Journal: European Journal of Operational Research - Volume 182, Issue 2, 16 October 2007, Pages 886–898
نویسندگان
Jérôme Baray, Gérard Cliquet,