Smart technologies and shopping experience: Are gamification interfaces effective? The case of the Smartstore

Smart technologies and shopping experience: Are gamification interfaces effective? The case of the Smartstore

Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Technological Forecasting and Social Change - Volume 124, November 2017, Pages 320-331

Ingrid Poncin, Marion Garnier, Mohammed Slim Ben Mimoun, Thomas Leclercq,