کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
5081535 1477612 2010 11 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Returns policy, new model introduction, and consumer welfare
موضوعات مرتبط
مهندسی و علوم پایه سایر رشته های مهندسی مهندسی صنعتی و تولید
پیش نمایش صفحه اول مقاله
Returns policy, new model introduction, and consumer welfare
چکیده انگلیسی
This paper investigates how economic outcomes differ for new model introduction between two extreme contracts: outright sales contract and returns policy contract with full credit. Under the outright sales contract, we show that the retailer's incentive to introduce a new model can lead to a reduction of consumer welfare when the retailer is moderately risk averse. The primary conclusion from this study is that the returns policy contract resolves this conflict between firms and consumers, and that the supply chain introduces the new model only when consumer surplus from the new model is higher than that from the old model.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: International Journal of Production Economics - Volume 124, Issue 2, April 2010, Pages 299-309
نویسندگان
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