کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
5111069 1483438 2017 12 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Do resource differences between manufacturers and suppliers help or hinder product innovation of manufacturers? The moderating role of trust and contracts
ترجمه فارسی عنوان
آیا اختلاف منابع بین تولید کنندگان و تامین کنندگان به نوآوری محصول یا تولید کنندگان کمک می کند؟ نقش مستمر اعتماد و قراردادها
کلمات کلیدی
تفاوت منابع، یکپارچه سازی تامین کننده، اعتماد، قراردادها، نوآوری محصول،
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری بازاریابی و مدیریت بازار
چکیده انگلیسی
It is a common practice of manufacturers to involve suppliers in new product development (NPD). Extant literature indicates that supplier integration has mixed effects on manufacturers' NPD and the contradicting findings result from either the external contingent factors or the tactical integration practices. We argue instead that the mixed effects are rooted in resource differences between manufacturers and suppliers. Further, we examine the functions of trust and contracts as the resource integration and coordination mechanisms to manage the effects of resource differences on product innovation of manufacturers. Based on a survey among 189 manufacturing firms, our research shows that resource differences follow an inverted U-shaped effect on product innovation of manufacturers and that trust strengthens while contract complexity attenuates the curvilinear relationship. As such, our research extends the existing body of literature to account for the divergent outcomes of supplier integration from the perspective of resource differences. Moreover, it demonstrates the double-edged effects of trust and contracts as devices of resource integration and coordination. Our research offers useful research and managerial implications.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Industrial Marketing Management - Volume 64, July 2017, Pages 79-90
نویسندگان
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