کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
7339238 1476126 2015 13 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Three experimental approaches to measure the social context dependence of prejudice communication and discriminatory behavior
ترجمه فارسی عنوان
سه روش آزمایشی برای سنجش وابستگی اجتماعی بستر ارتباطات پیشگیرانه و رفتار تبعیض آمیز
کلمات کلیدی
موضوعات مرتبط
علوم انسانی و اجتماعی روانشناسی روانشناسی اجتماعی
چکیده انگلیسی
Empirical research on discrimination is faced with crucial problems stemming from the specific character of its object of study. In democratic societies the communication of prejudices and other forms of discriminatory behavior is considered socially undesirable and depends on situational factors such as whether a situation is considered private or whether a discriminatory consensus can be assumed. Regular surveys thus can only offer a blurred picture of the phenomenon. But also survey experiments intended to decrease the social desirability bias (SDB) so far failed in systematically implementing situational variables. This paper introduces three experimental approaches to improve the study of discrimination and other topics of social (un-)desirability. First, we argue in favor of cognitive context framing in surveys in order to operationalize the salience of situational norms. Second, factorial surveys offer a way to take situational contexts and substitute behavior into account. And third, choice experiments - a rather new method in sociology - offer a more valid method of measuring behavioral characteristics compared to simple items in surveys. All three approaches - which may be combined - are easy to implement in large-scale surveys. Results of empirical studies demonstrate the fruitfulness of each of these approaches.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Social Science Research - Volume 49, January 2015, Pages 343-355
نویسندگان
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