کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
7433188 1483458 2015 12 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Emotions and salesperson propensity to leave: The effects of emotional intelligence and resilience
ترجمه فارسی عنوان
احساسات و تمایل فروشنده به ترک: اثرات هوش هیجانی و انعطاف پذیری
کلمات کلیدی
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری بازاریابی و مدیریت بازار
چکیده انگلیسی
In view of the need to broaden knowledge on how to more successfully retain valuable salespeople, and the fact that B2B selling jobs are not the same across the board, this paper, while controlling the type of selling situation, analyzes the influence of two emotional skills (i.e. emotional intelligence and resilience) on salesperson propensity to leave their organization, both directly and indirectly, through their impact on work-family conflict and emotional exhaustion. The moderating effect of servant leadership perceived by salespeople on the relationship between emotional exhaustion and intention to leave is also addressed. Information provided by 209 salespeople from 105 enterprises from various industries confirms the hypotheses put forward and highlights the importance of encouraging the development of emotional skills as a way of alleviating work stress and reducing salesperson turnover. In addition, the results confirm the contribution of servant leadership towards reducing the effect of emotional exhaustion on salesperson intention to leave.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Industrial Marketing Management - Volume 44, January 2015, Pages 142-153
نویسندگان
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