کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
1015175 939721 2009 8 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
The international scale and scope of European multinationals
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری کسب و کار و مدیریت بین المللی
پیش نمایش صفحه اول مقاله
The international scale and scope of European multinationals
چکیده انگلیسی

SummaryThis study analyzes the international scale and scope of European multinational enterprises (MNEs). By using five widely used multinationality measures and the corresponding five measures for intra-regional activities, the results confirm that the European MNEs focus on their home region market rather than the global market. No evidence exists that European MNEs focus on global markets or were becoming geographically diversified during 2000–2006. Additionally, this study suggests that scale and entropy measures, which are based on sales and assets, are better than scope measures, which are based on country counts. Simple country and subsidiary counts wrongly guide researchers to conclude that the MNEs are more dispersed than they really are.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: European Management Journal - Volume 27, Issue 5, October 2009, Pages 336–343
نویسندگان
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