کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
1017334 940298 2015 9 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
How does organizational learning matter in strategic business performance? The contingency role of guanxi networking
ترجمه فارسی عنوان
چگونه یادگیری سازمانی در عملکرد کسب و کار استراتژیک اهمیت دارد؟ نقش احتمالی شبکه های گوانشی
کلمات کلیدی
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری کسب و کار و مدیریت بین المللی
چکیده انگلیسی

Based on organizational learning and networking theories, this study examines the effects of organizational learning (explorative and exploitative learning) and guanxi (business and political ties) on business performance. Business guanxi is classified as a channel networking tie, while political guanxi is categorized as a non-channel networking tie. Based on the experience of 120 Chinese firms, it is found that business guanxi positively moderates the effect of explorative learning on strategic performance. In contrast, though political guanxi positively enhances the effect of exploitative learning on strategic performance, it negatively affects the relationship between explorative learning and strategic performance. This study's outcomes indicate that, when doing business in the emerging economies such as China, only a proper fit between organizational learning and guanxi networking can yield a higher degree, or extent, of strategic performance. This study has implications for marketing managers and research concerning organizational learning, guanxi, business performance and standardization/customization strategies.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Business Research - Volume 68, Issue 6, June 2015, Pages 1216–1224
نویسندگان
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