Information at tourism destinations. Importance and cross-cultural differences between international and domestic tourists

Using the survey data from two large samples of international and domestic tourists, this study examines, for the first time, the importance of information available at tourism destinations. The research examines two different forms of information: (1) Abundant pamphlets on local places of interest and available in the hotel reception areas and, (2) a 10/15-minute film on local places of interest available on the hotel room TV. This research highlights the great importance that both groups of tourists attribute to the above mentioned forms of information at tourism destinations while stating some similarities and differences between the international and domestic tourists.