کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
1029499 942631 2008 13 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
An international empirical analysis of the performance of manufacturers and retailers
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری بازاریابی و مدیریت بازار
پیش نمایش صفحه اول مقاله
An international empirical analysis of the performance of manufacturers and retailers
چکیده انگلیسی
We generate some hypotheses that contribute to explaining our empirical findings. We sketch a variety of structural and strategic factors and find that the intensity of retail price-based competition might be a key and under-appreciated factor. Retailers do seem to be increasing their vertical power, but they find it difficult to hold on to any additional resources they obtain from their suppliers because of intense price competition in the retail sector.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Retailing and Consumer Services - Volume 15, Issue 3, May 2008, Pages 224-236
نویسندگان
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