کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
1033254 943291 2009 13 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Strategic inventory deployment for retail and e-tail stores
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری استراتژی و مدیریت استراتژیک
پیش نمایش صفحه اول مقاله
Strategic inventory deployment for retail and e-tail stores
چکیده انگلیسی

In this paper, we study a supply chain comprising one manufacturer and one retailer. Customers can make purchases either from the retailer or directly from the manufacturer via an e-tail channel. From the manufacturer's perspective of managing the two channels, we study three different inventory strategies, namely centralized inventory strategy, a Stackelberg inventory strategy, and a strategy where the e-tail operation is outsourced to a third party logistics provider (3PL). For each strategy, we obtain the optimal inventory levels in retail and e-tail stores and the respective expected profits. We compare the performance of various strategies. Managerial insights are provided through analytical and numerical analyses to illustrate the applicability of different strategies.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Omega - Volume 37, Issue 3, June 2009, Pages 646–658
نویسندگان
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