کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
10492639 940275 2016 10 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Legitimation in practice: A new digital publishing business model
ترجمه فارسی عنوان
مشروعیت در عمل: یک مدل کسب و کار جدید چاپ دیجیتال
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری کسب و کار و مدیریت بین المللی
چکیده انگلیسی
This research studies the legitimation practices at Cyberlibris, a company introducing the innovative business model of a digital library to the field of publishing. The objective is to better understand how innovative actors deploy proactive strategies in order to acquire the legitimacy which is vital to their success. We conducted a longitudinal investigation of the practices of legitimation with particular focus on the sequence of the process and the role played by the dimensions of legitimation at each stage. The results propose an integrative framework of legitimation strategies based on four dimensions: the nature of legitimacy, and three key aspects of practice, namely, the subject of legitimation, the context, and the target audience. The study also captures the iterative and non-linear nature of the bricolage that characterises legitimation in practice, thus furthering our understanding of how the process of legitimation unfolds. Finally, we provide an account of how digitalisation can lead to innovation in the creative industries.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Business Research - Volume 69, Issue 7, July 2016, Pages 2343-2352
نویسندگان
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