کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
10493220 | 940392 | 2005 | 9 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
Evaluating the nature of hassles and uplifts in the retail shopping context
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کلمات کلیدی
موضوعات مرتبط
علوم انسانی و اجتماعی
مدیریت، کسب و کار و حسابداری
کسب و کار و مدیریت بین المللی
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چکیده انگلیسی
The impact of hassles and uplifts on human cognition and behavior has been studied extensively in psychology. This research examines the hassles/uplifts framework in the context of retail shopping. Included are two studies that identify the events that shoppers perceive as a hassle or uplift, evaluate the unpleasantness/pleasantness of the event, and examine whether there are individual differences in shopper experiences of these events. Results show that while gender differences are minor, there are indeed differences in perceptions of these events for those individuals who vary in shopping orientation and atmospheric responsiveness.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Business Research - Volume 58, Issue 5, May 2005, Pages 655-663
Journal: Journal of Business Research - Volume 58, Issue 5, May 2005, Pages 655-663
نویسندگان
Karen A. Machleit, Tracy Meyer, Sevgin A. Eroglu,