A model for knowledge transfer and adoption: a systemic approach to science communication

This article describes a new model for science communication relevant to natural resource management as well as any other sector with the need to integrate and find pathways through an extensive body of information. The model comprises a hardcopy resource directory and a companion interactive CD-ROM. Together, the approach represents the first integrated and readily accessible repository of information on dryland salinity in Australia, and probably in the natural resource management sector more generally, and targets the many thousands of catchment managers. The advice of more than 150 people involved in salinity research and management informed the structure and content of the resource materials. This article discusses the strengths and limitations of the approach and its potential for broader application, the need for adaptive management and on-going learning, and some prospects for further investment.