A snapshot of creativity: Evaluating a quick and simple method for assessing divergent thinking

Creativity assessment commonly uses open-ended divergent thinking tasks. The typical methods for scoring these tasks (uniqueness scoring and subjective ratings) are time-intensive, however, so it is impractical for researchers to include divergent thinking as an ancillary construct. The present research evaluated snapshot scoring of divergent thinking tasks, in which the set of responses receives a single holistic rating. We compared snapshot scoring to top-two scoring, a time-intensive, detailed scoring method. A sample of college students (n = 226) completed divergent thinking tasks and measures of personality and art expertise. Top-two scoring had larger effect sizes, but snapshot scoring performed well overall. Snapshot scoring thus appears promising as a quick and simple approach to assessing creativity.