Entertainment computing: Inaugural Editorial

Entertainment computing is on its way getting an established research arena in industry and academia as well. To bring all the different contributing research communities together shared resources (e.g. email distribution list, conference series, and journals), organizational structures (e.g. special interests groups, technical committees, etc.) and unifying ideas are helpful. One unifying idea in this diverse community of entertainment researchers and developers might be a normative position to enhance human living through social transformation by entertainment technology.