Motivational Modeling in Developing of Urban Fringe Recreational Places an Approach for Improving the Quality of Life Case Study: Recreational Place of Oun-Ebn-Ali, Tabriz, Iran

Most of the recreational places in Iran have constructed based on physical principles with less attention to user's mental and behavioral needs. Whereas these needs effect on increasing the number of users of these places; in this paper we attempt to analysis the motivation of users with Seeking-escaping and Pull and Push theory. At first we survey the people's principle motive of using the nature of Oun-Ebn-Ali recreational place with these models and then, the relationships between perceived emotions as intermediary and improved the quality of life as final reward, have evaluated. The results show that, the users go to Oun-Ebn-Ali natural place for escaping from pressure of everyday life and to achieving peace, watching the nature, doing sport and meeting friends. Although some undesirable factors such as shortage of trees shade and street furniture, congestion and unsuitable accessibility, influence the process of using recreational places and restrict the number of users. According to results, increasing natural attractions, recreational furniture, good accessibility and distribution of furniture in different parts of the site, will increase the desirability of using Oun-Ebn-Ali recreational place.