کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
5034820 1471709 2016 51 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
What's in a frame? Goal framing, trust and reciprocity
ترجمه فارسی عنوان
چه چیزی در یک قاب است؟ قالب بندی هدف، اعتماد و تقارن
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری بازاریابی و مدیریت بازار
چکیده انگلیسی
Economists often rely on the Berg et al. (1995) trust game, or variants thereof, to identify levels of trust and reciprocity, which are fundamental to discussions of social capital. But to what extent is behavior in this game sensitive to the way the instructions are framed? We use the Berg et al. trust game played for ten rounds with random re-matching to study this. We implement a number of variations in the way the game is presented to subjects. We show that levels of trust, reciprocity and returns to trust are significantly higher under “goal framing”, which highlights the conflict inherent in the game, between self-interest and maximizing social surplus. Furthermore, with such framing, trust measured via the experimental game exhibits significant positive correlation with trust measured via the Social Values Orientation questionnaire.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Economic Psychology - Volume 57, December 2016, Pages 117-135
نویسندگان
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