کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
5109578 1482843 2017 9 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Dyadic specific investments, absorptive capacity, and manufacturers' market knowledge acquisition: Evidence from manufacturer-distributor dyads
موضوعات مرتبط
علوم انسانی و اجتماعی مدیریت، کسب و کار و حسابداری کسب و کار و مدیریت بین المللی
پیش نمایش صفحه اول مقاله
Dyadic specific investments, absorptive capacity, and manufacturers' market knowledge acquisition: Evidence from manufacturer-distributor dyads
چکیده انگلیسی
How do manufacturers acquire market knowledge through their partnerships with distributors? This study sheds light on this interesting question by investigating how specific investments (SIs) from both manufacturers and their distribution partners affect the manufacturers' learning about market demands and trends. Using paired-data collected from 225 manufacturer-distributor dyads in China, we find that the SIs of manufacturers and distributors both independently and interactively enhance manufacturers' acquisition of market knowledge from their distributors. In addition, manufacturers' absorptive capacity positively moderates the effect of SIs on manufacturers' learning from distributors.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Business Research - Volume 78, September 2017, Pages 323-331
نویسندگان
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