کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
629157 | 1455503 | 2006 | 12 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
Recycled water for consumer markets — a marketing research review and agenda
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موضوعات مرتبط
مهندسی و علوم پایه
مهندسی شیمی
تصفیه و جداسازی
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چکیده انگلیسی
A review of past marketing-related research in the area of recycled water has been conducted. Findings are reported within the main areas of past research: willingness to adopt different forms of usage of recycled water, concerns of the general public towards the use of recycled water, the socio-demographic profile of early adopters, strategies to increase acceptance and adoption of recycled water in communities, perceived benefits among users of recycled water. The limitations of prior studies are reviewed and gaps identified, leading to recommendations for a future marketing-related research agenda to support public acceptance of recycled water in communities.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Desalination - Volume 187, Issues 1–3, 5 February 2006, Pages 203-214
Journal: Desalination - Volume 187, Issues 1–3, 5 February 2006, Pages 203-214