کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
7419438 | 1482562 | 2018 | 4 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
The emergence of the DMO concept in Japan: Confusion, contestation and acceptance
دانلود مقاله + سفارش ترجمه
دانلود مقاله ISI انگلیسی
رایگان برای ایرانیان
کلمات کلیدی
موضوعات مرتبط
علوم انسانی و اجتماعی
مدیریت، کسب و کار و حسابداری
کسب و کار، مدیریت و حسابداری (عمومی)
پیش نمایش صفحه اول مقاله
![عکس صفحه اول مقاله: The emergence of the DMO concept in Japan: Confusion, contestation and acceptance The emergence of the DMO concept in Japan: Confusion, contestation and acceptance](/preview/png/7419438.png)
چکیده انگلیسی
Destination marketing and/or management organizations (DMOs) have been acknowledged as an essential component of the tourism system. However, the ability of DMOs to manage and coordinate destination development in contemporary society is now being questioned by scholars. The focus of this regional spotlight is Japan, a country that has recently turned to tourism as the tool to facilitate economic growth. The paper examines the early emergence of the registered DMO program introduced by the Japanese government in 2015, with a particular focus on how the concept of DMO is being adopted and understood by tourism practitioners at local tourism destinations across the country. Offering insights into the ways the concept of DMO is understood, experienced and employed in Japan, a non-Western context, the paper contributes to the international debate concerning the future role of DMOs globally.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Destination Marketing & Management - Volume 9, September 2018, Pages 377-380
Journal: Journal of Destination Marketing & Management - Volume 9, September 2018, Pages 377-380
نویسندگان
Hayato Nagai, Adam Doering, Yuji Yashima,