کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
8103049 | 1522136 | 2016 | 31 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
Product innovation in response to environmental standards and competitive advantage: a hedonic analysis of refrigerators in the Japanese retail market
ترجمه فارسی عنوان
نوآوری محصول در پاسخ به استانداردهای زیست محیطی و مزیت رقابتی: تحلیل هودینی یخچال و فریزر در بازار خرده فروشی ژاپن
دانلود مقاله + سفارش ترجمه
دانلود مقاله ISI انگلیسی
رایگان برای ایرانیان
کلمات کلیدی
فرضیه پورتر، نوآوری محیط زیست، رویکرد قیمت هیدونگ، کالیبراسیون محصول، بدون کلروفلوئوروکربن، بازده مصرف انرژی،
موضوعات مرتبط
مهندسی و علوم پایه
مهندسی انرژی
انرژی های تجدید پذیر، توسعه پایدار و محیط زیست
چکیده انگلیسی
The purpose of this study is to determine whether environmentally friendly attributes that are innovated in response to environmental standards contribute to creating a competitive advantage. Because manufacturers of products with only commoditized value cannot achieve a competitive advantage, they need to add differentiated value including environmentally friendly attributes through product innovation. In this situation, environmental standards have a potential to encourage them to undertake product innovation. Thus, this study analyzes not only whether a product with environmentally friendly attributes that reflect environmental standards receives a price premium, but also whether product commoditization that is associated with drastic price declines has occurred for the product. The methodology for these analyses is a hedonic price regression using data for refrigerators sold in the Japanese retail market during 1998-2012. The main findings are as follows. First, the fundamental value of “refrigerating” has been drastically commoditized in the last 15 years. Second, products that are chlorofluorocarbon-free and energy-consumption efficient reflecting environmental standards have a price premium. Third, the price premium for each attribute has specific trends during the period. These findings support the view that a product's environmentally friendly attributes that reflect environmental standards more or less compensate for the commoditized value through the price premium; therefore, product innovation in response to environmental standards helps create a competitive advantage, especially where product commoditization has occurred.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Cleaner Production - Volume 113, 1 February 2016, Pages 873-883
Journal: Journal of Cleaner Production - Volume 113, 1 February 2016, Pages 873-883
نویسندگان
Kimitaka Nishitani, Munehiko Itoh,