کد مقاله کد نشریه سال انتشار مقاله انگلیسی نسخه تمام متن
943258 925444 2012 7 صفحه PDF دانلود رایگان
عنوان انگلیسی مقاله ISI
Voice pitch influences voting behavior
موضوعات مرتبط
علوم زیستی و بیوفناوری علوم کشاورزی و بیولوژیک بوم شناسی، تکامل، رفتار و سامانه شناسی
پیش نمایش صفحه اول مقاله
Voice pitch influences voting behavior
چکیده انگلیسی

It may be adaptive for voters to recognize good leadership qualities among politicians. Men with lower-pitched voices are found to be more dominant and attractive than are men with higher-pitched voices. Candidate attractiveness and vocal quality relate to voting behavior, but no study has tested the influence of voice pitch on voting-related perceptions. We tested whether voice pitch influenced perceptions of politicians and how these perceptions related to voting behavior. In Study 1, we manipulated voice pitch of recordings of US presidents and asked participants to attribute personality traits to the voices and to choose the voice they preferred to vote for. We found that lower-pitched voices were associated with favorable personality traits more often than were higher-pitched voices and that people preferred to vote for politicians with lower-pitched rather than higher-pitched voices. Furthermore, lower voice pitch was more strongly associated with physical prowess than with integrity in a wartime voting scenario. Thus, sensitivity to vocal cues to dominance was heightened during wartime. In Study 2, we found that participants preferred to vote for the candidate with the lower-pitched voice when given the choice between two unfamiliar men's voices speaking a neutral sentence. Taken together, our results suggest that candidates' voice pitch has an important influence on voting behavior and that men with lower-pitched voices may have an advantage in political elections.

ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Evolution and Human Behavior - Volume 33, Issue 3, May 2012, Pages 210–216
نویسندگان
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