کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
10492599 | 940274 | 2016 | 8 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
Geographical diversification as a predictor of MNC reputations in their home nations
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کلمات کلیدی
موضوعات مرتبط
علوم انسانی و اجتماعی
مدیریت، کسب و کار و حسابداری
کسب و کار و مدیریت بین المللی
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چکیده انگلیسی
This study explores the link between geographical diversification and firms' home-nation reputations. We hypothesize a u-shaped relationship between geographic diversification and firm reputation and examine the moderating effect of the globalization level of a firm's home nation on this relationship. Results based on 403 of the world's largest firms support our hypotheses. Our study advances firm reputation research that has examined the link between strategy and reputation but has left unattended the reputational impact of firms' geographical expansion. Similarly, it contributes to the global strategy literature, which has extensively studied the financial implications of geographical diversification, but has devoted limited attention to intangible outcomes such as firm reputation.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Business Research - Volume 69, Issue 8, August 2016, Pages 2882-2889
Journal: Journal of Business Research - Volume 69, Issue 8, August 2016, Pages 2882-2889
نویسندگان
Yannick Thams, Marcelo J. Alvarado-Vargas, William Newburry,