کد مقاله | کد نشریه | سال انتشار | مقاله انگلیسی | نسخه تمام متن |
---|---|---|---|---|
10492956 | 940287 | 2016 | 8 صفحه PDF | دانلود رایگان |
عنوان انگلیسی مقاله ISI
Transformation, transcendence, and temporality in theatrical consumption
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کلمات کلیدی
موضوعات مرتبط
علوم انسانی و اجتماعی
مدیریت، کسب و کار و حسابداری
کسب و کار و مدیریت بین المللی
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چکیده انگلیسی
This paper proposes a framework for analyzing and understanding communal centered consumption based on the concept of 'theater'. The focus of attention is the Gothic community, a consumer tribe that may be described as extraordinary and spectacular. Goths are also a group that has associations with the 'dark' side and in particular with the vampire. We draw on a longitudinal grounded theory study conducted at the bi-annual Whitby Goth festival in the North East of England which involved participation, observation, interviews, and videographic data. We examine the co-constructed experience of the festival and propose an analytical framework based on the fundamental concepts of theater. We suggest that theatrical co-construction may be understood in terms of three components: theater as 'transformation', theater as 'transcendence', and theater as 'temporality'. This perspective also provides a novel approach for festival event management.
ناشر
Database: Elsevier - ScienceDirect (ساینس دایرکت)
Journal: Journal of Business Research - Volume 69, Issue 1, January 2016, Pages 216-223
Journal: Journal of Business Research - Volume 69, Issue 1, January 2016, Pages 216-223
نویسندگان
Christina Goulding, Michael Saren,