Brominated vegetable oil in soft drinks - an underrated source of human organobromine intake

► Brominated vegetable oils are used as solubility transmitters in North American soft drinks. ► Use of brominated vegetable oils is prohibited in most other countries. ► Eight parts per million brominated fatty acids (BFAs) on average were determined in various U.S. soft drinks. ► Major BFAs in soft drinks were di- and tetrabrominated octadecanoic acid. ► Consumption data indicates high human exposure of North Americans by brominated vegetable oils.